This week, please take a moment to reflect back on what you have learned. Hopefully, you’ve found a new appreciation for marketing and perhaps you’ll even make it your career one day. Here are some ideas to get you started:
· Share how your perceptions of marketing have changed while in this course.
· Do you have an interest in a marketing career? What do you see yourself doing?
· What about this week’s content did you find to be of most interest to your professional development and/or academic journey?
The topics from this semester
· Marketing Principles and the Marketing Environment
· Market Research
· The Marketing Mix: Product
· Market Segmentation
· Marketing Mix: Place and Price
· Consumer Behavior and Customer Relationship Management
· Marketing Mix: Promotion Sales
· Sales Plan and the Selling Process