Identify a communication problem or issue that you would be interested in researching, e.g., people’s addiction to texting and the problem this may cause in the workplace, communication between doctors and patients, or the type of communication used to break bad news. What kind of research design would you use to examine the research problem/issue, e.g., survey, interview, anthropological? Why is the research design you chose most appropriate for the situation?
Based on your readings and knowledge of the scientific method what is the implication of finding an absolutely certain relationship about any given topic? Why?
Read Chapters 1-2 in The Basics of Communication Research.
Read “Literature Review” by Card.
Read “Using Primary Sources on the Web” on the RUSA website.
Which social science paradigm do you find yourself connecting with most? How does this paradigm coincide with your worldview?
What are the strengths and weaknesses of the positivist paradigm?
Read Chapter 3 and 5 in The Basics of Communication Research.
Read “Ethical Issues of Online Communication Research,” by Capurro & Pingel.
View the “Stanford Prison Experiment.” URL:https://www.youtube.com/watch?v=L_LKzEqlPto
What are the most significant differences between conceptualization and operationalization? Explain.
There could be a time when your research idea is legal but not ethical, or vice versa. What are two significant legal requirements that may impact an ethical communication issue? How would you reconcile the legal with the ethical?
Read Chapters 5-6 in The Basics of Communication Research.
Read: “Measurement Error.” URL:http://www.socialresearchmethods.net/kb/measerr.php
Read: “Levels of Measurement.”
Read: “Reliability and Validity Assessment,” by Carmines & Zeller (1979).
Use the tutorial to help understand and set up statistic and probability problems.
URL:http://lc.gcumedia.com/psy380/spss-tutorials/v1.1 Read: “Ensuring Reliability and Validity,” by Reinard (2006).
Review the Violence Against Women Survey Questionnaire (http://www23.statcan.gc.ca/imdb-bmdi/instrument/3896_Q1_V1-eng.pdf ) developed by the Housing, Family and Social Statistics Division Canadian Centre for Justice Statistics (not the control form). Pay special attention to pages 5-48.
Discuss the role of conceptualization and operationalization within the survey. What are the most significant elements of a questionnaire? Are these elements evident in the survey reviewed?
Internal validity looks at the truth established by the research and external validity looks at how the results can be generalized to the larger population. Identify at least one threat to each form of validity. Why is it a threat?
Read Chapters 7-8 in The Basics of Communication Research.
Read “Protecting Hyperlinks and Preserving First Amendment Values on the Internet,” by Dalal, from University of Pennsylvania Journal of Constitutional Law (2011).
Read “Follow the Connections! Finding the Big Picture of Internet Communications,” by Maireder, from GfK-Marketing Intelligence Review (2014).
Read: “Selecting the Survey Method.” URL:http://www.socialresearchmethods.net/kb/survsel.php
View: “10 Step Guide to Questionnaire Design,” by RCU URL:https://www.youtube.com/watch?v=53mASVzGRF4
Read: “Research into Questionnaire Design,” by Lietz. This is the article referred to in the video.
Read: “Researching Internet-Based Populations: The Advantages and Disadvantages of Online Survey Research: Online Questionnaire Authoring Software Packages, and Web Survey Services,” by Wright, from Journal of Computer-Mediated Communication (2006). URL:http://onlinelibrary.wiley.com/doi/10.1111/j.1083-6101.2005.tb00259.x/full?utm_source&globalMessage=0
Read “On the Interpretation of Digital Trace Data in Communication and Social Computing Research,” by Freelon. URL:https://lopes.idm.oclc.org/login?url=http://search.ebscohost.com.lopes.idm.oclc.org/login.aspx?direct=true&db=a9h&AN=94723699&site=ehost-live&scope=site
Explain what the strengths of each central tendency is what level of measurement is required to be able to calculate each.
What is the most significant reason to use descriptive statistics in communication research? Why?
Read Chapter 11 in The Basics of Communication Research.
Read “The Subjective Precision of Computers: A Methodological Comparison With Human Coding in Content Analysis,” by Conway, from Journalism & Mass Communication Quarterly (2006).
Read: “Descriptive Research” in the Encyclopedia of Measurement and Statistics.
Read “A Study of Quantitative Content Analysis of Health Messages in U.S. Media from 1985-2005,” by Manganello & Blake, from Health Communication (2010).
Why might a researcher choose qualitative over quantitative sampling? What qualities of the one chosen are more beneficial than the other, if at all?
Explain the logic of inferential statistics. How does this apply to your research study?
Read Chapter 12 in The Basics of Communication Research.
Read “Self-Presentations and Intellectual Disability,” by Kittelsaa, from Scandinavian Journal of Disability Research (2014).
Read: “The Positives and Negatives of Twitter: Exploring How Student-Athletes Use Twitter and Respond to Critical Tweets,” by Browning & Sanderson, from International Journal of Sport Communication (2012).
URL:https://lopes.idm.oclc.org/login?url=http://search.ebscohost.com.lopes.idm.oclc.org/login.aspx?direct=true&db=s3h&AN=84331041&site=ehost-live&scope=site View: “Ethnography. Part 1 of 2 on Ethnography and Participant Observation.”
View: “What to Observe in Participant Observation. Part 2 of 2 on Ethnography and Participant Observation”
Read “Including Adults With Intellectual Disabilities Who Lack Capacity to Consent in Research” by Calveley from Nursing Ethics (2012).
Having conducted you research and analyzed the results, how would you do it differently in a follow-up study?
What are two of the most significant findings from your research study? Explain. If you have no significant findings explain.
Read Chapter 16 in The Basics of Communication Research.
Read: “Structured Interviews.”URL:http://www.qualres.org/HomeStru-3628.html
Read: “The Use of Semi-Structured Interviews in Qualitative Research: Strengths and Weaknesses,” by Newton (2010).
Note: You will need to create a free account, use Facebook or Google account to download the paper.
URL:https://www.academia.edu/1561689/The_use_of_semi-structured_interviews_in_qualitative_research_strengths_and_weaknesses View “Exploring Qualitative Methods” on GCU website.
What is the most effective approach to textual analysis? Support your response.
Compare discourse and conversation analysis. Which is the most effective? Why?
Read Chapter 15 in The Basics of Communication Research.
Read: “‘That’s What She Said’: Gender, Satire, and the American Workplace on the Sitcom The Office,” by Birthisel & Martin, from Journal of Communication Inquiry (2013).
Read: “Qualitative Content Analysis,” by Mayring, from Qualitative Social Research, (2000).